Course content

internal events at  Westside Market should do two things:

  1. Strengthen your team culture and communication.

  2. Support vendor/member success and retention.

Here’s a structured breakdown of the types of internal events you could implement:

1. Team & Staff Development

  • Monthly All-Hands / Store Meetings
    Share company updates, occupancy goals, CLAIM standards, upcoming marketing campaigns.

  • 7-Minute Daily Huddles
    Quick stand-ups to energize staff, review daily priorities, and address member/customer needs.

  • Training Workshops

    • POS system refreshers (BMBerry updates).

    • Safety & loss prevention training.

    • Customer service and CLAIM refresher sessions.

  • Manager Roundtables
    Store managers meet to exchange ideas, challenges, and solutions (cross-location learning).

2. Member Engagement

  • Member Orientation Sessions
    Onboarding new members into policies (marketing fees, ACH setup, booth standards).

  • Member Success Workshops
    Teaching merchandising, booth presentation, social media cross-promotion.

  • Quarterly Member Appreciation Nights
    Networking mixers with snacks, recognition of top performers, and open Q&A.

  • Shared Space Pitch Sessions
    Invite vendors to propose how to creatively use shared spaces (rotating exhibits, themed booths).

3. Recognition & Motivation

  • Top Member Recognition (Monthly or Quarterly)
    Awards for sales growth, booth design, or community involvement.

  • Staff Recognition Events
    Celebrate anniversaries, birthdays, or high-performing employees.

  • CLAIM Competitions
    Friendly competition between stores/vendors on Cleanliness, Lighting, Accessibility, Inspiration, Maintenance.

4. Operational & Strategic

  • System Migration / Launch Events
    Milestones for BMBerry modules going live.

  • Policy Review Sessions
    Going over new or revised policies.

  • Occupancy & Sales Reviews
    Regular reporting meetings to assess location performance.

  • Crisis Drill/Preparedness Events
    Fire drills, loss prevention exercises, emergency readiness.

5. Community-Building (Internal Only)

  • Team-Building Retreats or Workshops
    Offsite or in-store exercises to strengthen management collaboration.

  • Holiday Staff Gatherings
    Thanksgiving lunch, holiday party, or “decorate the store” evening with staff + vendors.

  • Wellness & Fun Days
    Quick morale boosters like “coffee & donuts morning,” or “Westside Spirit Friday.”

These internal events help balance  operations, member satisfaction, and  staff morale — all tied back to your KPIs (occupancy >100%, member retention, sales goals 3× rent).


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